Expand and improve tourism products, focusing not only on wildlife and nature tourism but also on Meetings, Incentives, Conferences, and Events (MICE), education, medical, culture, and faith-based tourism.

Promise Tracking Details

Indicator (K): Development and launch of dedicated infrastructure and product packages for the MICE, education, medical, culture, and faith-based tourism segments.
Target (L): Target unspecified. Fulfilment is judged by a measurable increase in revenue generated by the expanded segments, resulting in clear diversification of tourism revenue beyond wildlife and nature tourism.
Delivery Method (M): Policy / Directive issued
Sub-sector (I): Tourism development & promotion
Location/Context (D): Manifesto / Document – written form.
Source Type (C): Manifesto
Evidence Links (P): View evidence